SCOUTWAVE
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Open Eventrix
What

Pinpoint monitoring of the markets that matter to you.

ScoutWave dynamically tracks digital channels and surfaces critical market signals as they happen — not weeks later in a spreadsheet.

Who this is for

01

Collective management organisations and performing-rights societies that must see live music before, during, and after it happens.

02

Brands and agencies that need to know when campaigns, placements, and music usage appear across the open web.

03

Strategy and intelligence teams that track a defined niche — competitors, scenes, or cultural movements — without drowning in noise.

01

Live music events & venue detection

The live calendar is fragmented across ticketing sites, social posts, venue pages, and promoter channels. ScoutWave continuously scans those surfaces to find concerts, festivals, club nights, and tour announcements — then places them in city, venue, and organiser context.

  • Upcoming performances and localised event dynamics
  • Venue schedules and promoter activity
  • Music-first filtering so non-music noise does not inflate the picture

02

Ad & audio tracking

Advertising moves faster than manual monitoring. ScoutWave watches digital channels for new commercials, reads campaign patterns, and identifies music tracks or sync placements used inside the creative.

  • New commercial detection across digital channels
  • Campaign and creative-strategy observation
  • Music and sync identification inside advertisements

03

Custom market segment intelligence

Every organisation has a different definition of “relevant”. We tailor monitoring parameters to your niche — a territory, a competitor set, a cultural scene, or a brand universe — and deliver only the signals that change a decision.

  • Competitor and brand-placement tracking
  • Emerging cultural and scene movements
  • Parameters scoped to your industry, not a generic firehose

For live-music and licensing teams, this work is productised as Eventrix.